Click-Through Rate

With Yet Another Mail Merge, you can also find out if the links in your emails were clicked. Find out about the Click-Through Rate (CTR) and how it is collected.

Definition of click-through rate (CTR)

Yet Another Mail Merge tracks the number of recipients who clicked on any links from your email. You will be able to get the click-through rate directly on the tracking report.

Track if recipients have clicked on your link(s)

Activating click-tracking is very easy with YAMM. The results will appear directly in your Google Sheet (marked as EMAIL_CLICKED) and in your Tracking Report.