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Personalize your email body with custom fields and markers

No need to type manually different messages to your whole recipient list anymore! Personalize your emails with YAMM and make your recipients feel unique.

How can I personalize my emails?

Add a marker under the format {{Hour}} in the body of your draft.

Example

Personalize markers
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YAMM ignores uppercase and lowercase. For example, if you have a column header called First Name with capitals F and N, you can write {{first name}} and YAMM will recognize the marker.

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To display the recipient email address in the email, add a marker with the title of the column containing the email addresses. If that column is titled Contacts, use the {{contacts}} marker.

You can also use the {{email address}} marker, which always matches the column containing the email addresses, regardless of what the actual column title is.

Results

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Standard markers supported by YAMM

You can use the following markers to personalize your email content (and subject line):

{{Column Header}}

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You can also use the following markers:

  • <<Column Header>>

  • $%Column Header%

But we recommend using the double curly braces markers {{Example}}. This format avoids any potential HTML conflicts in Gmail.